Our Insight

Before Engaging in SMM

Important Points to Consider before Engaging in Social Media Marketing Social media marketing has a deceptive reputation. It is more than just being present in the social media sphere. It is a strident viable engagement that may just turn into destruction if not properly handled. Here,...

Alibaba’s Acquisition of Lazada?

What Should Retailers Learn from Alibaba’s Acquisition of Lazada? Have you heard about the latest news regarding Alibaba Group acquiring a portion of Lazada for $1 billion?  If you have not, here’s the link for the article: Alibaba acquires controlling stake in Lazada So what can retailers learn...